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Real Estate Lead Generation: It’s About Quality, Not Quantity

September 27, 2011 / BY Admin / Comments Off on Real Estate Lead Generation: It’s About Quality, Not Quantity

Real estate lead generation has become a trending topic on the Web in recent years. With over 90% of homebuyers taking to the Internet to start the buying process, it’s no wonder why lead generation for real estate agents has become such a hot topic.

Any successful real estate agent has a good real estate lead generation system in place, whether it includes online or offline marketing. A good real estate lead generation program can mean the difference from the average performer to top producer for your brokerage.

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Live Chat for Real Estate – Best Practice #2: It’s All About Location

August 29, 2011 / BY Admin / Comments Off on Live Chat for Real Estate – Best Practice #2: It’s All About Location

Just like in real estate, the location of a property is the key factor in determining its value. The real estate on your website is no different. Where you locate a call to action on your website is a key to how likely a customer will be to engage.

Tip: Place important call-to-actions “above the fold” on your webpages.

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